The gong went off with a humming twang.
Around the table, 20 people sat staring. Our agile web team had kicked off many sprint planning meetings, but none like this. As the sound of the Tibetan meditation bowl receded into silence, nervous impulse rushed to fill the space – fidgeting, murmuring, exchanging glances. After 30 seconds or so, this noise died down too, settling into a deeper silence still. Once another half-minute had passed, I rang the gong again.
We then proceeded to have one of our most efficient sprint planning sessions in weeks. We even finished 15 minutes early. Not a bad return on investment for one minute of silence. Continue reading
Hacktrain is a three day hackathon on a train. Around 80 software developers, designers and entrepreneurs from across the world gather together to imagine a better travel experience for the rails. The best ideas win a trip to Hong Kong and an assortment of light sabers, drones and other suitably geeky toys. Continue reading
We wouldn’t dream of running an A/B or Multivariate test without a solid hypothesis in place. These little statements are the tiny hearts that power an idea through to completion.
But what is it about this statement that makes it so invaluable? And how specifically has it helped us? I’m hoping this article will give you an answer to these questions, as well as convince you to use them in your testing program (if you’re not already doing so, that is).
Best of all, I’ll be using a real example as a case study! Continue reading
A turning point…
Last week we launched our new eticket proposition in conjunction with our partners at Virgin Trains West Coast. It feels like a point for reflection and celebration as rail ticketing takes a bold step into a new era. Continue reading